Aespire Launches Easy-to-Use DIY Website Builder

December 4, 2019

Aespire Websites Made Simple is the powerful “build it yourself,” website creator that helps business coaches, consultants, personal brands, small businesses, startups, and entrepreneurs save money, get professional results, and gain the freedom to build a website that grows with their business.

Conexus Laboratories earns Gold Award

April 30, 2018

Healthcare Marketing Report announced the winners of the 35th Annual Healthcare Advertising Awards, awarding Aespire a Gold Medal for its work for Conexus Laboratories.

From Basement to Branding Leader

April 30, 2018

The Morning Journal profiles Aespire founder and President Brian Sooy for 25 years of design leadership.

International NGOs learn from Strategic Communications Expert

March 16, 2018

In collaboration with the Cleveland Council on World Affairs and the US Department of State, branding and communications expert Brian Sooy led a discussion on strategic communications for nonprofits and non government organizations (NGOs) in the digital age.

Relevance Selects Aespire Content Marketing Article as Finalist

September 19, 2017

Relevance, a leading voice for unique insights into the content promotion and distribution industry, has selected a content piece by agency principal Brian Sooy as a finalist for the Relevance Content Writing Contest 2017.

Nonprofit Marketing Plan Guide published by

January 14, 2017 invited Brian Sooy to contribute “The Marketing Matrix: Six Elements of a Nonprofit Marketing Plan,” and join its roster of leading industry experts.

"Raise Your Voice" Selected as Textbook for University Course

October 23, 2016

The Department of Mass Communication at East Tennessee State University has launched a course in Nonprofit and Cause Communications with curriculum based on Raise Your Voice: A Cause Manifesto.

Association of Business Administrators of Christian Colleges selects Aespire as Agency of Record

July 20, 2016

The Association of Business Administrators of Christian Colleges (ABACC), a national association serving Chistian Higher Education, has selected Aespire as its marketing agency of record.

Aespire Celebrates 20 Years

August 26, 2015

Aespire is celebrating its twentieth year of business in Northeast Ohio. Aespire has kicked off a year of celebration with a book giveaway of the top-rated book, “Raise Your Voice: A Cause Manifesto” by agency president Brian Sooy, and the best selling “Louder Than Words” by Todd Henry.

Careers in Government "Does your Welcome Wagon have a Flat Tire?"

August 10, 2015

careers in gov logoIn his latest article on Careers in Government, Brian Sooy asks "Do you want to positively brand your city or town, and influence the business-friendly perception of your municipality or region?"

Design and Branding Agency Aespire Relocates to Sheffield Village

April 14, 2015

After 19 years in Elyria, Ohio, creative firm Aespire has relocated to new offices in Sheffield Village, Ohio.

Brian Sooy Contributes to 52 Ways to Build Trust

December 3, 2014

Congratulations to the contributors and collaborators to the book, Trust Inc., 52 Weeks of Activities and Inspirations for Building Workplace Trust, from Trust Across America.

Brian Sooy and colleague Deborah Mills-Scofield both contributed to the book, available from

Crain's Cleveland: Aespire's Second Stage Journey

September 6, 2014

Crain's Cleveland BusinessCrain's Cleveland Business features entrepreneur Brian Sooy and his story of his established design and marketing firm aiming for national reach.

Entrepreneur: Master These 4 Dimensions of Communication

September 2, 2014 welcomes Brian Sooy as a guest contributor with "Master These 4 Dimensions of Communication to Shape Your Company Culture."

For the entrepreneur, the art of communication is a key to inform, inspire and engage investors, employees and customers. Communication is where change begins. Culture is where movements are born.

Featured on Careers in Government: What is Your Purpose?

August 3, 2014

careers in gov logoIn this article on Careers in Goverment, Brian Sooy asks "As you lead your team or guide your department, do you ever ask yourself “Is it worth it?” Are we making a difference in the lives of the people that we serve?"

Mission Driven Organizations Need to “Raise Your Voice”

July 22, 2014

On Leadership Insight RadioWS Radio 150px, Brian Sooy, Author of Raise Your Voice: A Cause Manifesto discusses how mission-driven organizations need to connect their purpose with an audience.

Why Businesses Must Stand Up for What They Believe

July 11, 2014

switch and shift logoA business must know what it stands for to make a difference. In this episode of Work That Matters, Shawn explores with Brian Sooy what the elements are to be a business that is clear on what it stands for – what its cause is. We dip into Brian’s book Raise Your Voice to guide the conversation.

360 Alumni: Three Things Your Alumni Are Too Polite To Say

June 25, 2014

I360Alumni logof alumni are important enough to ask for money from, are they important enough to your college to know how they feel? It’s important to understand what is meaningful to your alumni. 360 Alumni hosts a guest article form Brian Sooy.

Philanthropy Front and Center: Four Dimensions of Communications

June 25, 2014

foundation center logoBrian Sooy's conversations with leaders of mission-driven organizations often touch upon four dimensions of communications that have the potential for strengthening the culture of the organization that the leader represents: Being strategic, inspirational, relational, and aspirational. Read Four Dimensions of Communications and Culture.

Lead Change Group: 10 Tips for Writing on LinkedIn

June 23, 2014

pen writingLead Change Group, a non-profit leadership development community promoting character-based leadership, publishes 10 Tips for Writing on LinkedIn.

Please Steal These Clips from Leap of Reason

June 17, 2014

Leap of Reason LogoWe're grateful for the mention by Venture Philanthropy Partners in the Leap of Reason April 2014 article, Please Steal These Clips.

Brian and Aespire are HUGE fans of Leap of Reason — so much that we share Leap at our seminars. Click here to get your free copy of Leap of Reason.

Care for Aids: Aligning Values with Character

June 16, 2014

Care for Aids logoThis Care for Aids guest post is from author Brian Sooy. He and our friends at Weaving Influence gave the CARE for AIDS team some copies of his newest book, Raise Your Voice.  This morning, he shares with us some insight about communication in the non-profit world.

Featured on Thin Difference: What Inspires Me

June 14, 2014

Thin DifferenceWe're delighted to see Brian Sooy's article "What Inspires Me: The Power of Words" included on Thin Difference by one of the top 100 thought leaders, Jon Mertz.

UCDA Working with Type Workshop

June 13, 2014

type workshopDesign professionals from seven institutions participated in the one-day UCDA Workshop, Working with Type, led by Brian Sooy on the campus of Lorain County Community College.