The Cleveland Council on World Affairs, in partnership with the U.S. Agency for International Development (USAID), invited Brian Sooy to share helpful tips for advocacy and communication campaigns, including strategies for working with target audiences to a delegation of nonprofit leaders from Belarus through the Community Connections Program.
Community Foundation of Lorain County convened regional nonprofit leaders to participate in Year-End Campaigns: Strategies That Work.
Attendees learned how strategic nonprofit communications align purpose, strategy, culture, and voice with the communities you serve. Four dimensions of communication form a framework for nurturing a culture that attracts, informs, inspires, and engages.
In this Sharpspring Partner webinar-on-deman, learn how Aespire uses marketing automation and the Cause Manifesto to empower their clients.
Brian Sooy will be presenting "A Culture of Communication Nurtures a Culture of Innovation" at the 2015 National Humanities Conference. The conference theme, Innovate, encourages the councils to take stock of innovation in their community, reflect on current challenges, and develop creative solutions to them. The conference aims not only to facilitate innovation but to embody it.
University and college designers, be sure to attend the Four Dimensions of Communication and Culture session at the 2015 UCDA National Conference.
As designers, we know that communications matters—and design is the catalyst. A culture of communication unites every aspect of an institution’s mission—admissions, advancement, academics, athletics, economic development and leadership—to advance your mission and improve your student experience.
The Cleveland Council on World Affairs, in partnership with the U.S. Agency for International Development (USAID), is hosting a delegation of nonprofit leaders from Belarus through the Community Connections Program. Brian Sooy has been invited to share best practices in nonprofit branding, marketing, and communications in the digital and social age.
The National Council of Nonprofits' Network Learning Confab provides a collaborative setting for State Council of Nonprofits to learn and engage in transformational best practices for their advocacy and members.
Join nonprofit organizations, ministries, and social entrepreneurship, and others working to make a difference at the 2015 Faith, Philanthropy & Change conference. Whether you work in an established national organization, serve in a local ministry, or are thinking about entering the nonprofit sector, this conference is designed for you.
Learn the principles that help organizations communicate their purpose, character, and culture; gain an understanding of how mission driven design can positively impact communications and relationships. Hosted by Lorain County Social LEAP and the SBDC at Lorain County Community College.
Learn about mission-driven design and better nonprofit communications at this seminar hosted by the Lakeland Nonprofit and Public Service Center.
Every day, meaningful causes are trying harder than ever to get noticed, to rise above the noise, inspire change, motivate action, and speak with one voice. Is your cause one of them?
How often are we as designers asked to "create a brand" that must co-exist with, complement, or extend an existing collegiate identity system?
Individuals who are new to board service, nonprofit staff members, and/or interested community leaders will benefit from these hands-on sessions. Participants will acquire a clear understanding of the fundamentals of "good governance" by engaging in candid back-and-forth dialogue, panel presentations, and case studies presented by some of Lorain County's most experienced and dynamic speakers.
Brand alignment occurs when your brand perception and your student or stakeholder experience aligns. This session will share how low-result, unfocused communications are revitalized through focused positioning, rebranding and relevant media strategies to support higher education initiatives such as development and fundraising, workforce development and student recruitment.
Brian Sooy profiled Second Harvest Food Bank and Team Lorain County through process-framed case studies of branding and nonprofit communications. This presentation highlighted the relevance of continuity to brand awareness and fundraising.
Don't make type an afterthought; it's one of the key components of visual branding. Discover what to consider when choosing font families for branding and communications, what impression type can convey to your audience, how type can be an effective visual differentiator and branding component.
Brian Sooy presented "Branding with Meaning and Marketing on a Shoestring" to the Lorain County Community Foundation Executive Initiative, in collaboration with Karen Sayre (formerly of The Cleveland Foundation) and Beth Maiden (Now CEO of Leadership Lorain County, formerly of the Lorain County Community Foundation).